We have been on tenterhooks for the past few month during development of our website to provide a diamond sales portal on the internet that will offer better prices to the public.

The questions that have been asked are mostly around trust. How can the people that will make use of our service be ensured that they get what they are looking for and not something that is of lesser quality.

The answer is simple. We provide internationally approved certification for all diamonds that weigh more than 0.25 of a carat. Each diamond certified has a serial number and the serial number is engraved on the girdle of the diamond. Small you might say but yes with a jewellers loupe you are able to see it. For diamonds 0.25 of a carat or less we can also provide certification however it will be at the buyers expenses.

Then we don't just expect you to pay us and we send the diamond or piece of custom made jewellery to you, we have one of our consultants contact you and maintain contact throughout the process. You will be able to view the diamond through one of our approved offices before you commit yourself to making the purchase.

We would like to make the transaction as personal as possible because we realise that your purchase is of a very personal nature whether it be for a small diamond intended for an engagement ring or a whole cluster of diamonds for a tennis bracelet or necklace.

We hope you will visit our website and see for yourself what value we offer.